The Story of Paubrasil
Named after Brazil’s national tree, Paubrasil stands as a tribute to the heritage and resilience of the country’s seasoned coffee producers. Grown in the heart of Cerrado Mineiro, a region celebrated for its rich soil, ideal altitude, and signature dry harvest season, this coffee reflects the harmony between nature and innovation.
Each cup tells the story of a collective effort, crafted by farmers who embrace both tradition and technology to grow coffees with remarkable consistency and traceability. Every lot of Paubrasil is certified under the Região do Cerrado Mineiro Designation of Origin, guaranteeing its provenance from one of 55 unique municipalities and affirming the commitment to transparency, ethical labor, and sustainable practices.